Job profile summary:
Responsible for assisting in the implementation of marketing and brand and communications programmes for the business and, specifically, using basic marketing knowledge and experience to support the development, management and delivery of strategic programmes for the Marketing team.
Interested in join BP? We’re looking for a Product Executive to fulfill our business objectives. The Product Executive will be responsible for the following:
Provide support for power brands helping to develop innovative products & brand offers that deliver volume, turnover and gross margin targets with a bias for in year performance delivery. Adopt and adapt global brand offers, leveraging consumer & customer insights to drive innovation in execution of global brand offer as appropriate, supporting country plans and managing brand guidelines and policy.
Support the execution of global power brand strategies including brand positioning, product, packaging, pricing and channel management.
Support the plans for, and drives execution of, new product launches in defined markets leveraging inputs from Global teams to deliver launch objectives.
Help to manage the product range supporting the signing off of additions, deletions and working closely with the Product Line Management team.
Support developing yearly brand plans by space and engage with In Country Channel activation teams and Sales teams to drive Brand Performance & key brand health metrics.
Implement a systematic approach through the embedding of relevant OMS elements.
- A relevant tertiary qualification will be an advantage
- 3-5 years’ experience in a similar role will be an advantage
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
We are a global energy business involved in every aspect of the energy system. We have 75,000 employees in 80 countries, working towards delivering light, heat and mobility to millions of people, every day. We are one of the very few companies equipped to solve some of the big complex challenges that matter for the future. We have a real contribution to make to the world’s ambition of a low carbon future. Join us, and be part of what we can accomplish together.
The Downstream segment has global manufacturing and marketing operations. It is the product and service-led arm of BP, made up of three businesses (Fuels, Lubricants, and Petrochemicals).
We aim to run safe and reliable operations across all our businesses, supported by leading brands and technologies, to deliver high-quality products and services that meet our customers’ needs.
Disciplined execution of our strategy is helping improve our underlying performance, capture opportunities for further growth, generate attractive returns and create a more resilient business that is better able to withstand a range of market conditions; and create opportunities for future growth.